Audi has consistently pushed the boundaries of automotive interior design, with landmark models like the 1998 TT and the 2017 A8 setting new standards for minimalist aesthetics and technological integration. The TT’s radical Bauhaus-inspired cabin and the A8’s dual-screen MMI touchscreen marked turning points, while the 2018 e-tron introduced innovations such as virtual exterior mirrors.
Now, Audi’s latest electric vehicle, the A6 e-tron, takes this evolution a step further. Its interior represents the marque’s most ambitious effort yet, blending sleek design with advanced technology and a focus on passenger comfort.
The Foundation: Premium Platform Electric (PPE)
The A6 e-tron’s interior is built upon Audi’s new Premium Platform Electric (PPE) architecture. This platform allows designers to rethink the cabin layout from the ground up, eliminating traditional constraints. The result is a space that prioritizes both functionality and emotional appeal.
Under the leadership of designer Ramon Bäurle, the A6 e-tron’s interior is guided by four key principles: human-centric design, digital integration, visual clarity, and material craftsmanship. These elements combine to create a cabin that feels intuitive, luxurious, and technologically advanced.
Human-Centric Design: A Cocoon-Like Experience
The core of the A6 e-tron’s interior is its human-centric approach. The dashboard and door panels are seamlessly integrated, forming a continuous, wrap-around environment. This design creates a sense of warmth, protection, and spaciousness, making passengers feel both secure and comfortable.
The flat floor—made possible by the PPE platform—provides generous legroom, even rivaling larger vehicles. This design maximizes space without compromising comfort or usability.
“The A6 e-tron interior is the culmination of Audi’s decades of design experience, pushing boundaries while maintaining a commitment to passenger experience.”
The interior prioritizes the people inside, aiming for a cohesive and immersive cabin experience that balances luxury with practicality. Audi’s latest creation redefines the modern automotive interior, setting a new benchmark for electric vehicle design.
